Elective course 4 (MAG)

The objectives of this course are to equip students with the knowledge to:
a) understand R&D, innovation and new business development
processes
b) understand the main principles and techniques that can
be used as well as- their limitations to organize and
manage new business development and innovation
processes within and between organizations

Understand:
o National systems of innovation
o Structuring of Innovation processes
o Product platforms and product families
o Managing innovation projects and programs
o High Tech Start Ups
o Creating innovative new business propositions
o Managing innovation and new business risks
o Collaborative innovation and open innovation