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Tourism product development (UD)

Syllabus

1. Introduction and presentation of the course
2. Definition of tourism products
3. Tourist products and tourist destination
4. Methodology of designing tourist products
5. Tourism products quality management
6. The image and visibility of the tourism products
7. Innovation in tourism
8. Competitiveness of tourism products
9. Pricing of tourist products
10. Examples unique tourism products
11. Case studies

Contacts

Ljubica Knežević Cvelbar

Office hours

Wednesday at 13:00

room RZ-106

Business portrait of Ljubica Kneževič Cvelbar in the green atrium of the School of Economics and Business on a sunny day in June 2024