Business Research (MASTER)

Students acquire integrative competences of business research:
- Knowledge about process approach to business research
- Behavioral patterns of ethical research
- Analytical knowledge and skills
- Written reporting skills
- Oral reporting skills

PART ONE: BUSINESS RESEARCH
1. Introduction
2. Research in business studies
3. Ethics in business research
PART TWO: THE RESEARCH PROCESS
4. The Process Perspective
5. Research Problems
6. Research Design
7. Measurements
8. Data Sources
9. Data Collection
10. Sampling in Empirical Research
11. Preparation and Analysis of Data
PART THREE: IMPLEMENTATION
12. Quantitative Data Analysis
13. Qualitative Data Analysis
14. Writing the Final Report and Presenting Your Work